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Symposium Chair

Tiziana Margaria
(Univ. Potsdam, D)

Christoph Rasche
(Univ. Potsdam, D)

Program Chairs

Andrea Braun von Reinersdorff
(FH Osnabrück, D)

Bernhard Steffen
(TU Dortmund, D)

Program Committee

(to be completed)

Prof. Dr. Ingo Balderjahn
(Universität Potsdam)
Prof. Frank Daumann
(Universität Jena)
Prof. Dr. Santiago Echevarría
(Universidad Alcalá de Henares, E)
Prof. Dr. Bernhard J. Güntert

Prof. Dr. Hans H. Hinterhuber
(Universität Innbruck, A)
Dr. med. Barbara Hogan
(Asklepios Klinikum Altona)
Prof. Dr. med. Alexander Mundinger
(Marienhospital Osnabrück)
Prof. Dr. Arnim Nethe
(TU Cottbus)
Professor Dr. Dr. h.c. Peter Oberender
(Universität Bayreuth)

Prof. Dr. Guido Reger
(Universität Potsdam)
Dr. med. Repp, MBA
(Kreiskrankenhaus Altenburg)
Dr. med. Andreas Schmid
(DRK Krankenhaus Ratzeburg)
Prof. Dr. Johannes Steyrer
(Wirtschaftsuniversität Wien, A)
Prof. Dr. Dr. med. Christian Stoll
(Ruppiner Kliniken)
Prof. Dr. Dieter Wagner
(Universität Potsdam)
Dr. Gundo Zieres
(MDK Rheinland-Pfalz)


Submission: May 15th
Acceptance: May 20th
Final version: May 22nd
Early Registr.: May 10th



Co-Sponsored by

© R. Rudolph 1) © E.Klöppel 1)

1st International ISoLA Symposium on

Structural Changes and Market Dynamics in the Healthcare Sector

In Search of Value Creating Service Landscapes and High-Performance Organizations

4-5 June 2009 - Potsdam


Structural changes and market dynamics will evolve as all-pervading forces in the still highly regulated healthcare sector. The competitiveness of the healthcare industry increasingly hinges on the strategic competence to create value for patients, insurance companies, employees and investors, alike under conditions of hyper-turbulence. While in the past, public healthcare institutions took advantage of strong national regulation regimes, free-wheeling market forces in European service sectors will take on added significance and endanger entrenched business models. To make things worse, the demographic changes towards geriatric societies and ensuing chronic diseases may cause a financial collapse of national healthcare institutions, which are anything, but stable and robust. Thus innovative and sophisticated paradigms, concepts and strategies are needed to overcome existing legacies, path dependencies and core rigidities hampering value creation, innovation and cost efficiency. Compared to fully competitive industries, the healthcare sector, parenthetically, shows classic signs of over-administration, but under-management.

The symposium on structural changes and market dynamics in the healthcare sector invites creative multi-perspective papers challenging conventional wisdom. We want to provide an interdisciplinary platform for strategic agenda setting and prospective healthcare scenarios - bridging 'best practices' with 'best theories'. Bearing in mind that the healthcare sector is anything, but a sharply delineated industry, merely resembling a loosely coupled multi-institutional portfolio of (opportunistic) value creators, value takers, payers and political bodies, we aim at provoking critical insight from multiple agents and stakeholders. In general, is our dedicated interest to foster communication flows between management, economics, and healthcare administration on the one hand and medicine, care and assisted ambient living on the other.

In this context we pose the overarching question, if the healthcare sector can and should be benchmarked against high-performance (service and industrial) organizations under conditions of intense competition to capitalize on management and leadership principles of the commercial sector.

Special track themes
  • Strategic and operative clinic management
  • Value creation through hospital information systems
  • Value creation through lightweight process innovations
  • Inter-sectoral networking and healthcare alliances
  • Mergers and acquisitions in the healthcare and hospital sector
  • Healthcare service engineering in a dawning era of Web 3.0 and 4.0
  • Adjusting conventional management logic to the healthcare sector: risks and opportunities
  • Assisted ambient living: Business blueprints and service concepts
  • Clinic restructuring through public and private financial investors
  • End-to-End processes in the integrated healthcare
  • Quality assurance: criteria, measurements, standards, best practices
  • Regulation and deregulation: prescriptions and challenges
  • Interoperability (HW/SW, ...) and Integration (legacy systems, ...)

We welcome Regular contributions, Survey papers, Student Papers and Tool demonstrations.

All accepted papers will be invited for a full-length contribution to the Symposium's Proceedings (post-conference). Selected papers will appear in STTT (Springer Verlag, Heidelberg). Contributions may be made in German or English.

as PDF:

1) By courtesy → Potsdamer Schlössernacht

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